Wednesday 2 January 2019

The Fate of Bradley Cooper and IWC

In 2018, IWC solemnly announced that international movie star Bradley Cooper became a new brand ambassador, and then launched a full-line integration promotion campaign and continues to this day. Through an omni-channel communication strategy and multi-dimensional innovations, IWC further collaborates with the four-time nominated Oscar-winning Hollywood filmmakers, including new advertising visuals and 360s in collaboration with Google Spotlight Stories. Degree interactive view panoramic video system https://www.aomwatches.is/.

The fate of Bradley Cooper and IWC has been around for a long time. With its distinctive personality and pioneering spirit, Cooper perfectly reflects IWC's pursuit of the ultimate brand philosophy: “I have been wearing IWC for 15 years. When I learned about this cooperation proposal and learned about advertising ideas, I am very excited, everything is in the water, and I am very happy to help realize Christopher's vision." IWC Chief Executive Christoph Grainger-Herr also said: "This promotion, we continue to convey the brand spirit with moving stories and interactive stories. Cooper is the best candidate to showcase IWC advanced mechanical timepieces, including the pilot series, to consumers around the world."

The fate of Bradley Cooper and IWC has been around for a long time. With its distinctive personality and pioneering spirit, Cooper perfectly reflects IWC's pursuit of the ultimate brand philosophy: “I have been wearing IWC for 15 years. When I learned about this cooperation proposal and learned about advertising ideas, I am very excited, everything is in the water, and I am very happy to help realize Christopher's vision." IWC Chief Executive Christoph Grainger-Herr also said: "This promotion, we continue to convey the brand spirit with moving stories and interactive stories. Cooper is the best candidate to showcase IWC advanced mechanical timepieces, including the pilot series, to consumers around the world."

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